"It’s a great opportunity to have a positive effect on someone’s life and make a real impact on our local community."
Sleep Out is our largest fundraising event of the year, supporting our work to prevent youth homelessness in Norfolk and Suffolk. It helps local vulnerable young people, who may not have had the best start in life, to take their next steps towards independence and to finally feel hopeful of a better future. The event does not aim to replicate homelessness, but it does give participants a deeper understanding of some of the challenges homeless people may face, and it has been wonderfully supported by local people since our first Sleep Out event in 2015.
GCD Agency is one of the businesses supporting Sleep Out 2021. The design agency was founded in 2013, and undertake local, national and international projects from their base in the heart of Constable country on the Suffolk and Essex border. The team of three, Guy, Carl and James have registered for Ipswich Sleep Out. Guy tells us more about why they decided take part.
“This is the first time we’ve attended a Sleep Out Event. We saw an article about the event on the local paper’s Facebook feed and thought it was a great thing to be involved in. We love the fact it’s an inclusive event the whole team can get involved in – we won’t need to spend a lot of time away from our families training, and we will still be making a difference to our community.
“We’re a graphic design agency located in East Bergholt and we are passionate about creating striking, inspiring and engaging brands. We’re a close-knit team of three who are really looking forward to taking ourselves out of our comfort-zone by taking part in Sleep Out Ipswich 2021. The fact the money we’re raising will directly benefit vulnerable young people who are local to us in Suffolk is something we’re very proud of.
Guy continues: “We love meeting new people, and there hasn’t been much of that over the past 2 years, so we’re really looking forward to meeting all the other participants, and building an even stronger bond as a team.
We think it’s going to be just a small taster of the reality that homeless people face in our county every day. Already we’re noticing the changes in the weather and that our mindset is changing from “I’m going to need an umbrella today” to “Imagine having been out in this weather all night” – even though the event is still several weeks away, knowing that we’re taking on the challenge is really giving us the motivation to try and make a difference in our community.
Having young children at home means that we’re pretty good at coping with broken sleep. So for us I think we’ll be focussed on ensuring we have all we need to stay warm. We’ve already got some branded bobble hats for the event which we think will come in handy!”
Fundraising is an important part of Sleep Out, with money raised helping local young people to create the building blocks to shaping successful independent lives.
“We’ve set up a JustGiving page, and have been posting on the business social media accounts, sharing the posts on our personal social accounts and added the JustGiving details to our email signatures.” Guy adds.
“We’ve set an initial target of £350 but we’d really like to try and hit the £500 mark if we can. Knowing that the money we raise can help local young people is great! Seeing anyone homeless on the street is heart-breaking and we often have the dilemma of wanting to help that person and give them money to get them through that day, whilst knowing that it probably isn’t going to improve their tomorrow. The work The Benjamin Foundation do ensures that we’re having a positive effect on vulnerable people today and for all of their tomorrows.”
With plenty of time to sign up to take part in Sleep Out 2021, Guy encourages other people to join the event: “It’s a great opportunity to have a positive effect on someone’s life and make a real impact on our local community.”
To help end youth homelessness, join GCD Agency and others at Norwich or Ipswich Sleep Out. Register your place today and help local young people to finally feel hopeful of better future.